As Medicare Advantage (MA) plans prepare to expand their supplemental benefits in 2020 to cover even more non-medical services, players from a growing number of industries are hopping on board. That includes ride-hailing companies such as Lyft (Nasdaq: LYFT) and Uber (NYSE: UBER), which say seniors are a driving force in their health care businesses. The competitors have been vocal about the need to tackle social determinants of health, with MA plans becoming an increasingly popular vehicle to make it happen.
As more of the healthcare ecosystem depends on large-scale cloud providers, executive teams must ensure they have the visibility, governance, and architectural resilience to withstand the next unplanned disruption whether it lasts minutes or hours.
